Expanding the market presence and imposing new agricultural practices in Producers Group "Bulgarska Pshenitsa" Ltd.

The project proposal is aimed at the institutional and market approval of "Bulgarska Pshenitsa" Ltd. through the exchange of experience with recognized groups and producer organizations in the same sector in EU Member States and taking steps to realize the total output of new markets. The project proposal envisages the popularization of the production of the Producers Group at regional and national level, through the creation of its own communication channels / internet site, etc./, publications in the media and participation in specialized branch exhibitions and forums. Another activity within the project is to acquire skills in the field of marketing of production, international trade and new agricultural practices in the following areas: - Introduction of new experimental varieties. Study of market trends for the search of certain varieties and product characteristics. - Resource efficiency in the production process. New, alternative ways of using plant waste (straw for fuel, straw for building eco-houses, etc.) - Soil processing - Plant protection - Environment protection - Preventive measures against adverse climatic impacts The activity is to familiarize with the experience and successful practices of foreign cereal growers who face the same challenges. In the first year of the implementation of the project, the Group envisages attracting a minimum of two new members and two more members by the end of the second project year. This will allow the volume of total production marketed by the Group to be significantly increased.

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