Market research and opening new market niches to expand the marketing of fishery and aquaculture products through attendance and visit of specialized exhibitions.

The current project proposal of the applicant "Atlantic" JSC is directed to "Search for New Markets" Sector. The project proposal covers activities aimed at exploring markets and opening new market niches to expand the marketing of fishery and aquaculture products through participation and visit of specialized exhibitions. The subject of the project proposal is the participation and the visit of the following specialized international trade exhibitions of fishery products: 1. "Seafood Expo Global" - Brussels, Belgium; 2. "Seafood Expo North America" ​​- Boston, USA; 3. "Conxemar - International Frozen Seafood Products Exhibition" - Vigo, Spain. In line with the eligible costs regulated in the Call for Proposals under Project Selection BG14MFOP001-5.003 "Marketing Measures", the project proposal includes costs in the following categories: 1. Costs on the organization of market research visits; 2. Costs for business trips abroad, in accordance with the Ordinance on official missions and specializations abroad; 3. Participation fee, space rental, stand construction, stand staff; 4. Costs of purchasing and branding of advertising materials. In accordance with the project team requirement, "Atlantic" JSC has provided the necessary team of experts whose qualifications are listed in the "Team" section of the application form.

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