"Exploring opportunities for new niches and opening up new markets for aquaculture producers"

The project proposal is a complex of actions and activities for expanding the market of aquaculture products and their realization on the territory of Romania. As a target group of producers, the project covers the producers of trout, carp, catfish and masthead in the territories of Montana and Vidin. As a target group of traders, the project covers traders in the territory of Romania. The project envisages the organization of a market survey for the purpose of establishing groups of producers and traders, organizing an event, elaborating a marketing strategy, organizing trade visits in Romania, developing a communication strategy. The main objective of the project is to develop a new market niche and expand the market of the Bulgarian manufacturer in the Montana and Vidin districts.

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