Utest IT

The implementation of the current project will support the development of UX TEST Ltd. - a newly established company specializing in interdisciplinary research and development in the field of social sciences and humanities, in particular in developing and implementing its own methodology for carrying out usability tests (usability tests) and the provision of related services. Usability testing is one of the most effective tools to improve the easiness of use, accessibility and user satisfaction of sites, mobile and desktop applications. The services provided by UX TEST LTD include conducting specialized studies covering various techniques (observation, thinking aloud, evaluation questionnaires, interviews, etc.) and which draws on the problems encountered by users in interacting with different digital products, as well as information about their expectations, their concerns and their needs. The company will develop its economic activity in sector M72.20 "Research and development in the field of social sciences and humanities" - a priority sector for creation and development of new enterprises under the National Strategy for encouragement of Small and Medium Enterprises 2014-2020. The project support will lead to a sustainable economic presence on the Bulgarian and international markets, sustainability of the newly created jobs and achievement of revenue growth through the realization of the entrepreneurial idea of the enterprise, the project envisages the realization of the following main activities: 1) Activity for realization of the entrepreneurial idea on the market (products goods and/or services); 2) Project visualization activity. The activities will be implemented through the formation of a qualified team for realization of the entrepreneurial idea on the market, purchase of specialized equipment and software, assigning external services to rent a work space, market analysis, participation in events and activities for visualization.

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