Promoting Normar Consult Ltd. to realize an entrepreneurial idea related to the development and implementation of innovative technology for automated analysis of target groups in social networks

Normar Consult Ltd. was established in 2018. with main activity "Research and development in the field of social and human sciences" - code 72.20 according to NACE.BG 2008. The present project proposal "Encouragement of Normar Consult Ltd. to implement an entrepreneurial idea related to the development and implementation of innovative technology for automated analysis of target groups in social networks" aims at developing an innovative methodology for automated definition, systematization and research on target groups of users in social networks based on predefined criteria, for the purpose of diverse studies with wide applicability in the sphere of public, humanitarian and social sciences. In the implementation of the project, the following direct results will be achieved: - Expert team of highly qualified and experienced specialists - 4 people; - Developed and implemented in the enterprise 1pcs. specialized software (ADI) for the purposes of project implementation; - Purchased and delivered equipment (TDA) exclusively for the purposes of the project - 1 pc. server configuration and 1 pc. UPS; - A market research conducted for the realization of the entrepreneurial idea; - Offices rented on the territory of Kyustendil town; Normar Consult Ltd. will provide a service with high added value and market potential, aimed at reducing environmental impacts, enhancing resource efficiency, creating opportunities for social integration and sustainable social impact for society. The overall design of the service can be systematized as a concept that unites all the modern opportunities in the field of new technologies in the creative and recreational industries from the Innovation Strategy for Smart Specialization and specifically - computer and mobile applications and games with educational, entertainment value.

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