The project proposal is the preparation of the minimum necessary for creation and launching the broadcasting of a TV channel for children under 6years old, and their parents."Real and Magical". For this purpose, qualified personnel will be employed, the necessary equipment for processing and broadcasting and software for administration of subscribers with mobile application will be purchased as well as market analysis and research will be developed, as well as marketing plans. The distribution will take place on cable, satellite and Internet with 24/7 per week broadcasting. The main feature of the channel is the author's Bulgarian production, which will occupy over 65% of the program content of the media based on series of adapted Bulgarian folk tales, myths and legends sounded in Bulgarian with Bulgarian author's music with national motives. The content will be maintained in the spirit of the aesthetic, the screen will impact a sense of beauty and goodness. Sustainable ecological culture in children, conservation of nature and animals will be tolerate. The program categories will cover the milestones of developing all the early learning skills and remembering. Understanding the Bulgarian lifestyle and culture and preserving the national identity. Skills for recognition of animals, colors, letters, numbers, basic concepts - mom, dad, family, good, bad, beautiful and ugly. Television will meet the needs of the youngest spectators of entertainment, training and art, created specifically for their age and needs. The television program schedule will be divided into half-hour age segments marked with the "+" sign preceded by an age-determining figure. Segments will be 0+, 2+, 4+. The show will also offer curious content to be watched by the parent and the child at the same time as the “Mom and Baby” show as well as the children's show "I'm the ..". The program will be enriched by the copyright content of various independent Bulgarian cartoon artists.
Overview
Status | In execution (starting date) |
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Start date | 29 Aug, 2019 |
End date | 28 Feb, 2021 |
Contract date | 29 Aug, 2019 |
Programme
Beneficiary
Financial information
Total cost | 249,880.00 |
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Grant | 199,904.00 |
Self finance | 49,976.00 |
Total paid | 0.00 |
EU participation percent | 85.0% |
Location