ELIN PELIN 360° - THE PLACE TO BE

The main idea of ​​the project proposal is to increase public interest in the cultural heritage of the Elin Pelin region. The project focuses on access to the rich heritage of shopska culture in local and regional areas through development of new audiences, entrepreneurship in the field of culture, incl. and improved access for ethnic and cultural minorities. A key element of the project proposal is the creation of new cultural forms of access, based on virtual and augmented reality, to represent the heritage of the region on the one hand, and on another hand to create training products for the benefit of cultural actors. The planned travel events in 2 regions in Bulgaria and in Norway will contribute to the development of cultural entrepreneurship by presenting the product to the general public, which has the potential to generate revenue to improve access and preservation. Presenting cultural heritage in an innovative way, through VR / virtual reality / muvie about cultural values ​​in Elin Pelin, will attract the interest of a wider new audience around the world. This will ensure that cultural staff develop new and more interesting methods for presenting the culture. It will create an interest in organizing new travel events, which will contribute to the achievement of the main objectives of the program and project, namely broad public access to cultural content, which will emphasize European identity and promote cultural diversity. Within the project, virtual reality training will be provided, which will help to be achieved sustainability and future product development, which is an effective method for attracting new audiences. Dnd last but not least, the project will contribute to the deepening of bilateral relations between the donor countries through the implementation of a joint partnership project with I-HA from Norway.

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